How often should you use a hair mask for curly hair?

For curly hair, using a hair mask once a week is ideal for maintaining hydration and elasticity. This helps keep curls defined, bouncy, and free from frizz. Choose a mask with nourishing ingredients such as shea butter and sunflower oil, which provide deep care without weighing the hair down. The Confident Curl Mask is a rich, restorative formula that nourishes, strengthens, and enhances the natural beauty of curls.