Hydrating hair mask
Hydrating Hair Mask by KEUNE
Healthy hair needs two things: moisture and nourishment. A hydrating hair mask restores moisture to the hair fibre, while a nourishing mask keeps your hair supple with oils and proteins. The KEUNE masks in this category combine both, leaving your hair feeling soft, smooth and shiny.
What is the difference between hydrating and nourishing?
Hydrating and nourishing are often used interchangeably, but they do different things. Knowing which one your hair is lacking makes it easier to choose the right mask.
Hydrating: moisture in the hair fibre
A moisturising hair mask adds water and moisture-binding ingredients to your hair. Hair with sufficient moisture feels supple and elastic and is less likely to break. When your hair lacks moisture, it feels stiff and dry, even immediately after washing.
Nourishing: oils, lipids and proteins
A nourishing hair mask replenishes the hair with oils, lipids and proteins. Oils and lipids form a conditioning layer around the hair fibre, helping to retain moisture and making the hair feel smoother. Proteins provide additional strength. When your hair lacks nourishment, it looks dull, feels rough and becomes frizzy quickly.
Do you need a hydrating or nourishing hair mask?
Does your hair feel dry and stiff but still look reasonably shiny? Then it mainly needs moisture. Is your hair dull, rough and frizzy, or porous due to colouring and bleaching? Then a deeply nourishing hair mask is the better choice.
In practice, most hair types need both. That's why hairdressers often recommend a mask that hydrates and nourishes. If you're mainly dealing with dry hair and want to understand the causes, read more about the hair mask for dry hair.
Which ingredients are found in a hydrating hair mask?
You can recognise hydrating or nourishing properties by checking the ingredients on the label. The KEUNE masks on this page contain ingredients including:
Moisturising: prickly pear extract, panthenol and baobab.
Nourishing oils and butters: coconut, castor, macadamia, olive and sunflower oils, and shea butter.
Proteins: rice protein and plant-based protein, which help strengthen the hair.
Ceramide: a lipid found in Vital Nutrition Mask.
Want to know exactly what common hair care ingredients do? Read our blog about hair care ingredients.
Hydrating hair mask for curls
Curls and waves lose moisture more quickly than straight hair and can therefore become frizzy easily. A hydrating hair mask for curls adds moisture and helps maintain curl definition.
Which KEUNE hair mask suits you?
Vital Nutrition Mask: intensely nourishes and hydrates with coconut, castor, macadamia and olive oils, rice protein and ceramide, for soft, smooth hair of every hair type.
So Pure Restore Mask: a silicone-free mask with prickly pear extract that hydrates every hair strand from within, complemented by shea butter for dry and damaged hair.
Confident Curl Mask: hydrates curls and waves with coconut, shea, baobab and panthenol, providing definition, shine and less frizz.
Radiant Gloss Mask: gives dull hair shine, hydration and softness with sunflower oil, panthenol, baobab and vitamin E.
Instant Revive Mask: a deeply repairing and nourishing mask with shea and plant-based protein for thick, dry and severely damaged hair.
How do you use a hydrating hair mask?
Wash your hair with shampoo and gently towel-dry it. Apply the mask to your lengths and ends, leave it on for 3 to 5 minutes and rinse thoroughly with lukewarm water. Wrapping a warm towel around your hair during the treatment enhances its effect.
How often should you use a nourishing hair mask?
For dry or damaged hair, hairdressers recommend using a mask once a week, or up to twice a week after bleaching. For normal hair, once every two weeks is sufficient. If you have fine hair, avoid using a nourishing mask too often, as it can weigh your hair down.
Retain moisture throughout your hair care routine
A hydrating hair mask works best when the rest of your routine also provides moisture. Wash your hair with a hydrating shampoo and use a conditioner after every wash. A leave-in conditioner keeps your hair supple between washes. Find more tips on hydrating your hair.




