Hair loss in women: causes and what you can do about it

Hair loss in women is something that almost every woman experiences at some point. It can be upsetting to suddenly see more hair on your brush, in the shower or on your pillow. Fortunately, hair loss in women is often normal and temporary. With the right care and routine, you can make your hair stronger, fuller and healthier.

On average, you lose between 50 and 100 hairs per day. That may sound like a lot, but it is part of the natural hair cycle. You only really notice a difference when you see significantly more hair on your brush, pillow or in the shower.

It is important to distinguish between hair loss in women and hair breakage.

• Hair loss: hair falls out at the root.

• Hair breakage: hair breaks off halfway down, often due to styling, brushing, chemical treatments or friction.

When it comes to hair loss in women, it is important to have a routine that strengthens the hair fibre, for example with a nourishing, lightweight leave-in treatment.

Treating hair loss in women starts with a good routine that strengthens both the hair and the scalp. Products such as a nourishing shampoo, conditioner, leave-in treatment and scalp serum can help reduce hair loss and make hair look fuller.

A mild, strengthening shampoo is essential for hair loss in women. Choose a shampoo that strengthens the hair fibre and keeps the scalp balanced. The Long & Strong shampoo and conditioner support the hair from the roots and stimulate hair growth.

Hair loss in women is caused by various factors. It is often a combination of several things at once.

It is quite normal to lose more hair during certain seasons, especially in autumn. UV radiation and a summer full of beach, sun and chlorine can weaken your hair, causing it to fall out more quickly in the following months.

Pregnancy, the menopause or fluctuations in your cycle can affect the growth phase of your hair. This can temporarily cause more hair loss. Fortunately, this usually resolves itself.

Stress can play a major role in hair loss. Not because it directly causes hair loss, but because tension affects the body and disrupts its natural balance. Poor sleep or lack of relaxation can also contribute to a less healthy hair growth cycle.

Nutrition plays a supporting role in hair loss in women. Deficiencies in important nutrients can weaken the hair and contribute to thinning hair, especially during hormonal fluctuations or stress.

A varied diet with sufficient protein, iron and B vitamins (such as biotin) helps to keep hair strong and supports a healthy hair growth cycle.

High temperatures and intensive brushing can weaken and break the hair. This makes it look like your hair is falling out, but it is often simply damaged. Therefore, always use heat protection and be careful with wet hair.

The scalp largely determines the quality of the hair that grows from it. Build-up, dryness or irritation can disrupt the hair follicles. A healthy, fresh scalp is therefore the basis for fuller, stronger hair.

An effective way to support your scalp is to use a hair growth serum that you apply daily to a clean scalp. Such a serum helps to care for the scalp and supports fuller-looking hair from the root. This is an important step when you notice your hair is thinning.

Although your hair structure is partly genetically determined, you can make thin hair appear fuller and reduce hair loss in women by:

• Strengthening the hair fibre with leave-in treatments.

• Supporting the scalp with serums.

• Preventing hair breakage by brushing gently and limiting heat.

Many women experience thinning hair due to hair breakage. Hair breakage can be addressed with the right care. How to recognise hair breakage:

• Short hairs on top of the head in particular.

• Frizzy hair and split ends.

• Hair that breaks when brushing or styling.

• More hair than normal in your brush or shower drain.

When breakage is the culprit, a routine that strengthens the hair and makes it look fuller makes a big difference. A lightweight leave-in treatment supports and protects the hair fibre against daily damage. The treatment helps to make the hair more resilient, so that it breaks less easily and can grow healthily.

There are no miracle cures for hair loss in women, but there are ingredients that visibly contribute to strong, supple and fuller-looking hair. Important ingredients for this in our Long & Strong line are:

• Biotin – supports the hair structure and helps make hair stronger and more resilient.

• Centella Asiatica – nourishes and soothes the scalp and supports healthy hair growth.

• Panthenol (Provitamin B5) – intensively moisturises and improves hair elasticity.

• Arginine – an amino acid that helps strengthen hair and reduces breakage.

• Glycerine & Glyceryl Oleate – help retain moisture for supple, shiny hair.

An effective routine for fuller, stronger hair doesn't have to be complicated when it comes to female hair loss. It revolves around three steps: cleansing, strengthening and targeted support. The Long & Strong hybrid hair and scalp care routine is designed to do just that.

Formulated with Centella Asiatica, Marine Density Infusion and biomimetic peptides, this routine nourishes the scalp, strengthens hair from the roots and supports natural hair growth. The result: less hair breakage, improved hair density and visibly stronger, longer and healthier hair.

94% less hair loss after 60 days*

94% more new hair density*

Up to 76% more shine**

Demonstrably stronger hair***

* 60-day clinical study

*Results from a 60-day clinical study **Instrumental test. Hair treated with Strengthening Shampoo + Strengthening Conditioner vs. unwashed hair ***Instrumental test. Damaged hair treated five times with Strengthening Shampoo + Strengthening Conditioner.

1. Start with a gentle, strengthening shampoo and conditioner Use a shampoo and conditioner that nourish both the hair fiber and the scalp. A strengthening formula helps make hair more resilient and keeps the scalp fresh and balanced: an essential foundation for healthy hair growth and reduced breakage. 2. Use a densifying leave-in for fuller-looking hair

After shampooing, apply a lightweight densifying leave-in treatment throughout your hair. This leave-in supports the hair fiber, helps reduce breakage, and gives hair a fuller appearance from the roots. It's an ideal daily step for hair that is fragile or prone to breakage, as it protects the lengths and strengthens the hair structure. 3. Nourish the scalp with a revitalizing serum

For women experiencing thinning hair, the scalp plays a crucial role. The Long & Strong Super Serum is specially formulated to support fuller and stronger hair from the roots. The formula contains biomimetic peptides inspired by the body's natural growth signals. The serum revitalizes the scalp, helps prolong the hair growth cycle, and is designed to help reduce hair loss in women over time. Apply it to a clean scalp, section by section. A small daily step that can make a big difference in how full your hair looks.

• Brush gently, especially when your hair is wet. Start at the ends and work your way up.

• Limit heat, or at least use heat protectant.

• Do you like to wear your hair up? Then choose a loose ponytail or bun to reduce tension on the roots.

• Massage your scalp regularly to stimulate blood circulation.

• Moisturize your hair and yourself sufficiently.

• Use a leave-in to limit daily damage and strengthen the hair fiber.

• Care for your scalp with a serum that soothes and supports it.

• Blow-dry with a round brush for more lift at the roots.

• Use a light mousse or spray that won't weigh your hair down.

• Avoid tight hairstyles that put pressure on the roots.

If your hair loss is persistent or if you notice your hair is visibly thinning, a hair professional can help you determine whether it's breakage, damage, or actual hair loss. Keune stylists can also advise you on the best products and routine for your hair type. Find a Keune salon near you!