Image of jar Keune So Pure Molding Mud
Image of Keune So Pure ingredient shea butter
Image of jar Keune So Pure Molding Mud

So Pure Molding Mud



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Welcome to the world of mud, where hair gets nice and messy. So Pure Molding Mud gives you a good amount of hold, but not too much – so hair has texture and volume with movement and a semi-matte finish. As with all of our So Pure products, our mud is vegan and contains no parabens. The certified organic argan oil nourishes hair, and shea butter hydrates.


Easy to restyle

Adds texture

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Made by hair professionals since 1922

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All our products are 100% cruelty free

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Get your products in a Keune salon near you


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