Green roots


Getting the B Corp certification confirms our sustainability efforts are paying off. But we’re not stopping there and we want you to be a part of it.

Share your innovative ideas about how we can improve our sustainability efforts. Whether it's clever packaging solutions, eco-conscious salon tools, or inventive ways to recycle, your ideas can shape the next chapter of sustainable hair care.

Because together, we can turn ideas into action and make a real difference.

What are we already doing?

🐰 We produce cruelty-free, always

🌿 We source sustainable ingredients

🌎 We reduce our carbon footprint with over 4.000 solar panels

🧑 We invest in the best possible working conditions and benefits

💚 And much more. Because as a family-owned business, we want to leave the world a better place for future generations.  But this is only the beginning, so let’s hear your ideas!