Reconstruct and detangle Shiny, beautifully hydrated hair – thanks to an organic, plant-based formula. That’s the inspiration behind So Pure Moisturizing Conditioner. We created this conditioner to reconstruct and detangle dry and damaged hair – and to work hand-in-hand with So Pure Moisturizing Shampoo. Dry hair will love the shea butter, combined with coconut palm kernel palmarosa oils – each with their own natural hydrating powers. And everything’s enriched with a heady blend of organic essential oils that add shine and turn conditioning into a spa-like aromatic experience.