Keep your head cool Hot headed? Cool down with the tingling invigoration of So Pure Cooling Shampoo. This gentle shampoo is rich in active plant-based ingredients, to make hair shiny and soft. Feel that cool sensation? That’s from organic peppermint and rosemary oils – perfectly blended to stimulate circulation and improve scalp health, too. We left out the sulfates and parabens, to keep this shampoo as gentle as possible. Certified organic argan oil naturally conditions all hair types. And the scent of rosemary and peppermint transform morning showers into an aromatic experience that will cool mind and body, too!